The
Facts about my Competitors
1) Who are my competitors?
List the names, locations and web sites of your competitors
(add more sheets if necessary)
Name |
Location |
Web
Address |
2) What product(s)/service(s) do your
competitors sell that will directly compete with yours? And what is(are)
the price(s)?
Competitor's
Name |
Product/Service |
Price |
3) What other product(s) or service(s)
do the same competitors sell that do not directly compete with what you
are selling?
Competitor's
Name |
Non-competing
Product/Service |
4) Detailed description of my competitors
Provide a detailed description of your competitors,
based on your research. What are your competitors' strengths (for example,
financial resources, prime location, etc.) and weaknesses (for example,
reputation for poor service, inexperience, etc.)? What methods of advertising
do they use? What appears to be their strategy for the future?
Competitor #1 (Name):___________________________________________________________
Address:______________________________________________________________________
Phone:_________________________
Web Address:________________________________________
Price:_______________________________
Strengths: _____________________________________________________________________
_____________________________________________________________________________
Weaknesses:___________________________________________________________________
_____________________________________________________________________________
Advertising Method(s) (if applicable):________________________________________________
_____________________________________________________________________________
Strategy:______________________________________________________________________
Competitor #2 (Name):___________________________________________________________
Address:______________________________________________________________________
Phone:_________________________
Web Address:________________________________________
Price:_______________________________
Strengths: _____________________________________________________________________
_____________________________________________________________________________
Weaknesses:___________________________________________________________________
_____________________________________________________________________________
Advertising Method(s) (if applicable):________________________________________________
_____________________________________________________________________________
Strategy:______________________________________________________________________
Competitor #3 (Name):___________________________________________________________
Address:______________________________________________________________________
Phone:_________________________
Web Address:________________________________________
Price:_____________________________
Strengths: _____________________________________________________________________
_____________________________________________________________________________
Weaknesses:___________________________________________________________________
_____________________________________________________________________________
Advertising Method(s) (if applicable):________________________________________________
_____________________________________________________________________________
Strategy:______________________________________________________________________
Competitor #4 (Name):___________________________________________________________
Address:______________________________________________________________________
Phone:_________________________
Web Address:________________________________________
Price:_____________________________
Strengths: _____________________________________________________________________
_____________________________________________________________________________
Weaknesses:___________________________________________________________________
_____________________________________________________________________________
Advertising Method(s) (if applicable):________________________________________________
_____________________________________________________________________________
Strategy:______________________________________________________________________
Competitor #5 (Name):___________________________________________________________
Address:______________________________________________________________________
Phone:_________________________
Web Address:________________________________________
Price:_____________________________
Strengths: _____________________________________________________________________
_____________________________________________________________________________
Weaknesses:___________________________________________________________________
_____________________________________________________________________________
Advertising Method(s) (if applicable):________________________________________________
_____________________________________________________________________________
Strategy:______________________________________________________________________
Competitor #6 (Name):___________________________________________________________
Address:______________________________________________________________________
Phone:_________________________
Web Address:________________________________________
Price:_____________________________
Strengths: _____________________________________________________________________
_____________________________________________________________________________
Weaknesses:___________________________________________________________________
_____________________________________________________________________________
Advertising Method(s) (if applicable):________________________________________________
_____________________________________________________________________________
Strategy:______________________________________________________________________
Note: You may have fewer or more than the number of competitors listed
above.
Congratulations. Once you have completed this
form, you should know a lot about your competitor(s)!
To
print this survey:
Select File and then Print from your browser's menu.
|
